Community Dental Health

cover art

Cover Date:
March 2018
Print ISSN:
0265 539X
Electronic ISSN:
2515-1746
Vol:
35
Issue:
1

Editorial - Logos, Ethos and Pathos: Whither academia and public health in a post-truth world?

Rhetoric tells us there are three approaches to persuasive argument; logos, ethos and pathos (Bernanke, 2010). Logos is the appeal to logic by use of facts, data and analogies. Ethos is ethical appeal, focusing on the author’s credibility or character with allied use of audienceappropriate language and grammar. Pathos relates to emotional appeal by invoking sympathy, fear and anger.

10.1922/CDH_March2018Ed02

Article Price
£15.00
Institution Article Price
£
Page Start
3
Page End
4
Authors
Professor Peter G Robinson

Articles from this issue

  • Title
  • Pg. Start
  • Pg. End

  1. Editorial - Logos, Ethos and Pathos: Whither academia and public health in a post-truth world?
  2. 3
  3. 4

  1. Review and action plan for oral health improvement in Sheffield special schools
  2. 5
  3. 8

  1. Impact of stress on dentists’ clinical performance. A systematic review
  2. 9
  3. 15

  1. Illness perceptions amongst individuals with dental caries
  2. 16
  3. 22

  1. The relationship between depression and periodontal diseases
  2. 23
  3. 29

  1. The use of cost-utility analysis for the evaluation of caries prevention: an exploratory case study of two community-based public health interventions in a high-risk population in the UK
  2. 30
  3. 36

  1. A systematic review of interventions using cue-automaticity to improve the uptake of preventive healthcare in adults: applications to dental visiting
  2. 37
  3. 46

  1. Turkish Adaptation of Dentine Hypersensitivity ExperienceQuestionnaire (DHEQ)
  2. 47
  3. 51

  1. Recall intervals and time used for examination and prevention by dentists in child dental care in Denmark, Iceland, Norway and Sweden in 1996 and 2014
  2. 52
  3. 57

  1. Obesity and dental caries in young children in Plymouth,United Kingdom: A Spatial Analysis
  2. 58
  3. 64